Last Updated: March 2026

1. Introduction

Welcome to Play The Code®. This Privacy Policy explains how Sea Star Creative Design Ltd (“we,” “us,” or “our”) collects, uses, and protects your personal data when you use our main website (playthecode.com) and our game subdomain (missionpi.playthecode.com). We are committed to protecting your privacy and ensuring compliance with the UK General Data Protection Regulation (UK GDPR) and the ICO Children’s Code.

2. The Separation of Our Services (Adults vs. Children)

To ensure maximum safety and legal compliance, we operate a strict separation between financial transactions and gameplay:

The Main Website (playthecode.com): Restricted to users aged 18 and over. This is where primary accounts are created, and purchases are made.

The Game Platform (missionpi.playthecode.com or similar subdomains): Accessible by players aged 13+ independently, and by children aged 8–12 strictly under the direct supervision of an adult account holder.

3. Information We Collect

We apply the principle of “Data Minimisation,” meaning we only collect what is strictly necessary.

From Adult Account Holders (18+): When you make a purchase or register an account, we collect your name, billing address, email address, and payment processing details. Payment transactions are handled securely by third-party processors; we do not store your full credit card numbers.

From Teen Players (13+): If a user aged 13 or older creates an independent player profile, we collect a basic email address for account verification and a chosen display name.

From Child Players (8–12): We do not collect any Personally Identifiable Information (PII), such as email addresses or real names, from children under 13. Children access the game using an “Access Code” provided by the adult purchaser and interact using an anonymous “Display Name.”

Automatically Collected Information (Cookies): We may collect basic technical data (such as IP addresses and browsing behavior) using cookies to make our website function properly and for basic analytics. We do not use this data to track children.

4. How We Use Your Information

We process your data for the following legitimate business purposes:

To process payments, fulfill orders (including physical boxes via Amazon UK), and deliver digital mission codes.

To provide access to the game platform and save mission progress.

To communicate with the primary account holder regarding account status, updates, or customer support.

To enforce our Terms of Service and protect against fraud or unauthorized access.

5. Data Sharing and Third Parties

We do not sell your personal data. We only share information with trusted third parties necessary to operate our service, such as:

Payment gateways (e.g., Stripe, PayPal, Klarna) for secure transactions.

Fulfillment partners (e.g., Amazon UK) solely for delivering physical products.

Analytics and hosting providers (strictly limited to the adult commercial site, playthecode.com, and not used for tracking child gameplay).

6. Data Retention

We retain adult account data for as long as your account is active or as needed to provide you services and comply with our legal/tax obligations in the UK. Gameplay data (such as progress and anonymous nicknames) is routinely cleared if an account becomes inactive for an extended period.

7. Your UK GDPR Rights

Under UK law, the primary account holder has the right to:

Access the personal data we hold about you.

Request Correction of any inaccurate data.

Request Erasure (“Right to be forgotten”) of your data, subject to legal and tax retention requirements.

Withdraw Consent at any time where we rely on consent to process your data.

To exercise any of these rights, please contact us using the details below.

8. Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact the Data Controller at Sea Star Creative Design Ltd:

Email: hello [ @ ] playthecode.com